Fiji Airways brand launched

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The Fiji Airways brand was launched at the Sheraton Fiji Resort by Attorney General and Minister for Tourism Aiyaz Sayed Khaiyum tonight.

Air Pacific will officially return to its 1958 name of Fiji Airways tomorrow.

According to Air Pacific, the new identity will involve exciting changes to the customer experience, uniforms, meals and the airline’s new website.
Air Pacific said the changeover underscores the success of the airline’s turnaround plan, which started in 2010 and has culminated in reversing record losses and significantly growing passengers and revenue without increasing the size of the carrier’s fleet.
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It further said that the schedule, product and service enhancements will be rolled out through the rest of 2013, along with the delivery of the third Fiji Airways A330 (and the retirement of the 747s) and by the end of the year, the turnaround and brand transition will be complete.

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